Photo by Merakist on Unsplash [Download]

Digital advertising and marketing companies file UK competitors grievance towards Googles Privateness Sandbox

Google’s push to phase out 3rd instance tracking cookies — aka its ‘Privacy Sandbox’ initiative — is coping with a competition downside in Europe. A coalition of virtual advertising and marketing companies presented right away that it’s filed a grievance with the UK’s Competitors an…
Google’s push to phase out third party tracking cookies — aka its ‘Privacy Sandbox’ initiative — is facing a competition challenge in Europe. A coalition of digital marketing companies announced today that it’s filed a complaint with the UK’s Competition an…

Original article
Original article
Author: Natasha Lomas

TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.

Natasha Lomas has recently written 10 articles on similar topics including :
  1. "Googles appeal against an order by Frances competition watchdog to negotiate with publishers for reuse of snippets of their content has failed". (October 8, 2020)
  2. "Human rights NGO, Amnesty International, has written to the EUs competition regulator calling for Googles acquisition of wearable maker Fitbit to be blocked unless meaningful safeguards can be baked in". (November 27, 2020)
  3. "The UKs competition regulator will make a decision on whether or not Facebooks purchase of Giphy has a realistic prospect of substantially lessening competition by March 25, it said today, as it continues to scrutinize the acquisition". (January 28, 2021)
  4. "A German court thats considering Facebooks appeal against a pioneering pro-privacy order by the countrys competition authority to stop combining user data without consent has said it will refer questions to Europes top court". (March 24, 2021)
  5. "The Bundeskartellamt, Germanys very active competition authority, isnt letting the grass grow under new powers it gained this year to tackle Big Tech: The Federal Cartel Office (FCO) has just announced a third proceeding against Google". (June 4, 2021)
  6. "Google has made its pitch to shape the next decades of digital regulation across the European Union, submitting a 135-page response yesterday to the consultation on the forthcoming Digital Services Act (DSA) which will update the blocs long-standing rules around ecommerce". (September 4, 2020)
  7. "The deadline for Europe to make a call on the Google -Fitbit merger has been pushed out again with EU regulators now having until January 8, 2021, to take a decision". (October 16, 2020)
  8. "A coalition of 135 startups and tech companies with services in verticals including travel, accommodation and jobs have written to the European Commission to urge antitrust action against Google warning that swift enforcement is needed or some of their businesses may not survive". (November 12, 2020)
  9. "Google has agreed to pay a 1.1 million fine over misleading star ratings for hotels in France. The tech giant had been applying its own (algorithmic) system of ratings for hotels applied via its search engine and on Google Maps". (February 15, 2021)
  10. "The UKs data watchdog has sent a letter to parliament In lieu of a final report on a wide-ranging investigation into online political advertising which saw it raid the offices of Cambridge Analytica in 2018 after it emerged that the disgraced (and now defunct) data company had improperly acquired ". (October 6, 2020)
Posted on  , , , , , ,