Team & Leadership
Seasoned, execution-driven marketing leadership combining strategy, AI-native operations, and rigorous measurement.
About the founder
Lars Nyman
Fractional CMO & Founder, Nyman Media
Lars Nyman is an experienced fractional Chief Marketing Officer (CMO) and founder of Nyman Media, delivering executive-level strategic leadership and rapid execution—at a fraction of the traditional cost. Over the past 15 years, Lars has consistently unlocked growth for hundreds of businesses, from high-potential startups to Fortune 500 giants, reshaping how brands think about marketing through pioneering use of AI, rigorous data analysis, and agile, results-driven methodologies.
Operator-led strategy
Clarity, prioritization, and execution—focused on revenue outcomes.
AI-native marketing
Automation, measurement, and modern discovery (GEO/LLMO) built in.
Proof over opinions
Rapid POCs, tight feedback loops, and relentless iteration.
Board-ready reporting
Clear narratives, dashboards, and decision support for CEOs/investors.
15+
Years leading growth
100s
Teams & brands supported
AI-native
Systems + operating model
A Proven Track Record of Growth Acceleration
Lars helps visionary CEOs, startup founders, and investors rapidly scale their businesses. His marketing strategies have repeatedly delivered exceptional results—demonstrated by achievements such as helping a cloud infrastructure provider scale into nine-figure revenues within 12 months, and rapidly taking a databasing and cybersecurity company to market, successfully establishing multiple differentiated technology brands.
"Effective strategy requires rapid, methodical execution to truly validate and generate exceptional returns. That's the Nyman difference."
Core Competencies
Expertise That Drives Results
AI & API-Driven Marketing Solutions
Lars prototyped one of the earliest AI-powered content generation and syndication engines, successfully deployed across multiple companies.
Data-Rich Industry Expertise
Deep experience leveraging data-driven insights to power growth in industries like B2B SaaS, eLearning, eCommerce, Media, and GPU infrastructure.
Emerging Tech Early Adopter
As a pioneering advertiser on Brave Ads and frequent beta tester for innovative marketing technology platforms, Lars consistently positions his clients ahead of market trends.
Privacy-Centric Analytics & Advertising
Successfully devised ethical, first-party tracking and analytics solutions, preserving data integrity while safeguarding brand reputation.
Startup Advisory & Investing
Top-ranking Techstars mentor, seasoned serial co-founder, and angel investor, relentlessly committed to nurturing tech innovations.
Business Administration
Leverages macro- and microeconomic insight and practical business management to align strategy with unit economics, operating leverage, and sustainable profitability.
Nyman Media – Fractional CMO Services
Nyman Media partners with forward-thinking CEOs, venture-backed AI/SaaS firms, growth-minded subscription and e-commerce businesses, and visionary private equity and venture capital firms who require proven fractional CMO leadership to inform, build, and rapidly execute impactful growth strategies with low overhead.
The Fractional Model Benefits
- Lower Risk Exposure: Minimize long-term expenses and commitment, increasing agility
- Flexible Cost Management: Access seasoned executive leadership at reduced investment
- Specialized Expertise: Leverage extensive domain expertise, quickly and strategically
- Immediate Impact: Rapid strategy-to-execution timeline accelerates business transformation
Culture
While everyone else was still cubicle-bound, we were busy mastering our skills as virtual collaborators. We keep the ball rolling across multiple time zones and can service complex businesses across the world. We thrive in international environments and we love delighting clients across a range of cultures and sectors. We admit we're a bunch of analytical techies, but we are a friendly and approachable one.
Ready to Accelerate Your Growth?
Partner with proven fractional CMO leadership to transform your marketing strategy.