It was agreed that the two champion teams would begin playing in an annual AFLNFL World Championship Game until the merger officially began in 1970. After the merger, each league was re-designated as a “conference”, and the game has since been played between the conference champions to determine the NFL’s league champion.The NFL restricts the use of its “Super Bowl” trademark, and it is frequently referred to as the “big game” or other generic terms by non-sponsoring corporations.
Commercial airtime during the Super Bowl broadcast is the most expensive of the year because of the high viewership, leading to companies regularly developing their most expensive advertisements for this broadcast. Watching and discussing the broadcast’s commercials has become a significant aspect of the event. In addition, popular singers and musicians have performed during the event’s pre-game and halftime ceremonies.
