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Most Facebook Users Still Unclear About How the Hell Targeted Ads Work: Pew Survey

There are plenty of very good reasons Facebook users should be extremely skeptical of the information the social media platform collects about them following years of data and privacy scandals.

ven with a majority of users noting that Facebook at least somewhat accurately assesses their interests, about half of users say they are not very or not at all comfortable with Facebook creating this list about their interests and traits.

Conversely, 5% of Facebook users say they are very comfortable with the company creating this list and another 31% declare they are somewhat comfortable.

But Pews survey indicates that in spite of all the noise Zuckerberg and other company heads have made about Facebook having The Best of Intentions, many of its users remain largely in the dark about how the company is collecting information about them.

Original article
Author: Catie Keck

We come from the future.

Catie Keck has recently written 7 articles on similar topics including :
  1. "As Mark Zuckerberg’s privacy parade carries on, a researcher has revealed his findings of a since-patched Facebook vulnerability in Messenger that could potentially expose information about who users had been communicating with". (March 8, 2019)
  2. "Facebook’s board of directors appears to be sticking to the script in the defense of its opposition research into George Soros, a vocal critic of the platform. In a letter reported Wednesday by the Wall Street Journal from Facebook’s board of directors to Patrick Gaspard, the president of George Soros’ Open Society Foundations, the company defended its Chief Operating Officer Sheryl Sandberg and her request for information on the billionaire philanthropist". (December 6, 2018)
  3. "United Airlines announced this week that it’s investing in the growth of biometric screening technology in a bid to streamline passenger travel—even as big questions remain about how such technology impacts consumer privacy". (July 29, 2019)
  4. "Following its presentation on Apple News+, the company revealed that it has partnered with Goldman Sachs on a credit card done the Apple way: minimalist, titanium and laser-etched, and focused on privacy and security". (March 26, 2019)
  5. "Facebook says it’s giving the ax to one face-scanning tool and introducing a wider rollout for another—this time by giving users a heads up about it first". (September 4, 2019)
  6. "Incredible. Despite a seemingly endless wave of ongoing public relations crises for Facebook, the social media giant appears prepared to foist its baggage onto two of its considerably less troubled subsidiaries—WhatsApp and Instagram—by attaching its name to their companies". (August 3, 2019)
  7. "Amid reports that a pervasive network of pedophiles is operating in the comments of YouTube videos of children, several major companies have paused their ad campaigns. AT&T and toy maker Hasbro have now become the latest advertisers to follow suit, CNBC reported Thursday". (February 22, 2019)
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