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Google will not use different internet monitoring instruments after phasing out cookies

Alphabet Inc's Google is not going to build or use exchange instruments to track internet buying groceries website guests as quickly because it starts phasing out present experience from its Chrome browser next 12 months, it discussed in a blog put up on Wednesday, in a switch that can reshape how internet promoting works.
Alphabet Inc's Google will not build or use alternate tools to track web browsing traffic once it begins phasing out existing technology from its Chrome browser next year, it said in a blog post on Wednesday, in a move that will reshape how online advertising works.

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Author: Sheila Dang

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Sheila Dang has recently written 9 articles on similar topics including :
  1. "Alphabet Inc's Google on Wednesday introduced new advertising features intended to help local businesses get more customers and recover from the coronavirus pandemic". (June 17, 2020)
  2. "Alphabet's Inc YouTube on Tuesday launched a new program to help advertisers reach more valuable viewers who watch content on their TV screens, in an effort to retain advertising revenue at a time when brands are slashing budgets due to the coronavirus pandemic". (May 19, 2020)
  3. "Facebook, Twitter and Alphabet's YouTube failed to curb hate speech and misinformation last year as the United States struggled with widespread polarization about the presidential election and coronavirus, a study released on Monday showed". (February 8, 2021)
  4. "Alphabet Inc's Google said on Friday it would prohibit websites and apps that use its advertising technology from running ads on "dangerous content" that goes against scientific consensus during the coronavirus pandemic". (July 17, 2020)
  5. "Facebook Inc said in a blog post Monday it will begin rolling out a notification for iPhone users globally about how data is used for personalized ads, in an attempt to get ahead of upcoming Apple Inc privacy changes that Facebook says will hurt its advertising business". (February 1, 2021)
  6. "Facebook Inc on Thursday launched a campaign to explain to users how small businesses depend on personalized advertising, ahead of upcoming plans by Apple Inc to prompt iPhone users to allow apps to use their data for ads". (February 25, 2021)
  7. "Alphabet Inc's Google on Friday said it will prohibit websites and apps that use its advertising technology from running ads on "dangerous content" that goes against scientific consensus during the coronavirus pandemic". (July 17, 2020)
  8. "Unilever PLC said on Friday it will stop advertising on Facebook, Instagram and Twitter in the United States for the rest of the year, citing "divisiveness and hate speech during this polarized election period in the U.S". (June 26, 2020)
  9. "Google Inc's U.S. advertising revenue will drop 5.3% as brands pare spending during the coronavirus pandemic, according to an eMarketer report on Monday, the first decline since 2008 when the research firm began estimating the Alphabet Inc unit's ad revenues". (June 22, 2020)
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