Facebook starts testing News, its new section for journalism

Facebooks news section, which waspreviously reported to be imminent, is here: The company is rolling out Facebook News in a limited test in the U.S.

However, they said that creating a specific tab focused on journalism gives people more control over the stories they see, and the ability to explore a wider range of their news interests, directly within the Facebook app.

Brown and Sarantakos added that the News tab was developed in consultation with publishers, and also based on feedback from a survey of more than 100,000 Facebook users in the United States earlier this year.

It sounds like Facebook News will use both human editors and algorithms to determine which stories you see an unusual move for a company thats been hesitant to police the content posted by users and advertisers. Specifically, there will be a section called Todays Stories, curated by a team of journalists to highlight the biggest national news stories of the day.

Youll be able to hide articles, topics and publishers that you dont want to see, and to browse sections devoted to business, entertainment, health, science and technology, and sports topics where Facebook users apparently felt underserved.

Regarding personalization, publishers worry that machine learning has limits and theyre right, Brown and Sarantakos wrote.

Nonetheless, they suggested that algorithms will be driving the majority of Facebook News, and that theyll be working to ensure that those algorithms are also surfacing new forms of journalism in the digital age, including individual, independent journalism.

Brown and Sarantakos said they must be part of Facebooks News Page Index, and also by abide by the companys Publisher Guidelines, which includes prohibitions against misinformation and hate speech.

Original article
Author: Anthony Ha

TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.

Anthony Ha has recently written 10 articles on similar topics including :
  1. "Facebook already made it clear that it isnt happy about Apples upcoming restrictions on app tracking and ad targeting, but the publicity battle entered a new phase today". (December 16, 2020)
  2. "Welcome to the very first edition of Extra Crunchs Media Roundup. Over the past few months, weve launched features like Decrypted, Deep Science and The Exchange, which aggregate and analyze the latest news in a given sector, so it seemed overdue to do something similar for media". (September 3, 2020)
  3. "Last month, Facebook introduced support for paid online events and since many of the businesses offering those events have struggled during the coronavirus pandemic, the company also said it would not collect fees for the next year". (September 25, 2020)
  4. "Facebook has some thoughts and updates about its News Feed, Siri gets some new voices and Tonal becomes a unicorn. This is your Daily Crunch for March 31, 2021". (April 1, 2021)
  5. "Tech executives face Congress, Spotify gets a redesign and Snapchat is developing a new Remix feature. This is your Daily Crunch for March 25, 2021". (March 26, 2021)
  6. "Businesses will now be able to monetize online events on Facebook, thanks to a new feature that the social network is launching in the United States and 19 other countries today". (August 14, 2020)
  7. "Facebook takes aim at Apple, Texas sues Google and we interview the CEO of Boston Dynamics. This is your Daily Crunch for December 16, 2020". (December 17, 2020)
  8. "Facebook develops a new way to interact with AR, Ubers facial recognition policy faces scrutiny and SpaceXs Starship rocket booster hits a major milestone. This is your Daily Crunch for March 19, 2021". (March 20, 2021)
  9. "Facebook is announcing a number of new e-commerce features both within the main Facebook app and on Instagram". (August 25, 2020)
  10. "Facebook tries to get less political, Oracles TikTok acquisition may not be happening and Twitter says Donald Trump is banned forever. This is your Daily Crunch for February 10, 2021". (February 11, 2021)
Posted on  , ,