Unique: Google sweetens Fitbit concessions, EU okay in sight - sources

Alphabet's Google has tweaked concessions geared toward allaying EU antitrust considerations about its $2.1 billion buy of Fitbit , folks accustomed to the matter stated, placing it on the right track to safe EU approval for the deal.
Alphabet's Google has tweaked concessions aimed at allaying EU antitrust concerns about its $2.1 billion purchase of Fitbit , people familiar with the matter said, putting it on course to secure EU approval for the deal.Original article
Author: Foo Yun Chee

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Foo Yun Chee has recently written 10 articles on similar topics including :
  1. "Facebook's acquisition of customer service startup Kustomer may be subjected to European Union antitrust scrutiny after Austria asked EU enforcers to take over the task, the European Commission said on Tuesday". (April 6, 2021)
  2. "Alphabet's Google on Thursday took a step towards resolving its spat with publishers, saying it would pay some media groups in Australia, Brazil and Germany for high-quality content and expects to do more deals, but others were sceptical". (June 25, 2020)
  3. "EU antitrust regulators have sought information from advertisers regarding Google's advertising technology practices, a European Commission document seen by Reuters shows". (January 20, 2021)
  4. "EU regulators are checking whether Google's purchase of Fitbit might allow it to drive rival makers of wearable devices, app developers and other online service providers out of the market, and boost its dominance in online advertising and search". (July 2, 2020)
  5. "Exasperated by its failure to loosen Google's market grip, despite more than $8 billion in fines, the European Union is lining up new rules to level the playing field for rivals". (July 1, 2020)
  6. "Alphabet Inc's Google has offered not to use health data of fitness tracker company Fitbit to help it target ads in an attempt to address EU antitrust concerns about its proposed $2.1 billion acquisition, the U.S. tech company said late on Monday". (July 14, 2020)
  7. "Alphabet's Google is set to win EU antitrust approval for its $2.1 billion acquisition of fitness tracker maker Fitbit with its latest concessions to address EU antitrust concerns, people familiar with the matter said on Tuesday". (September 29, 2020)
  8. "Europe's top court will on Thursday rule on the legality of tools companies use to transfer Europeans' data around the world, in the latest clash between Facebook and Austrian privacy activist Max Schrems". (July 13, 2020)
  9. "Google's bid to win EU approval for its $2.1 billion purchase of Fitbit faces headwinds as rivals and customers argue concessions to EU antitrust regulators do not go far enough, two people familiar with the matter said on Friday". (October 2, 2020)
  10. "EU antitrust enforcers are asking interested parties whether Google's pledge not to use fitness tracker maker Fitbit's health data for its advertising, and to separate the dataset from its own, might ease concerns over their tie up". (July 15, 2020)
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