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Headwinds for Google as rivals, customers criticise Fitbit concessions

Alphabets Google last week offered to restrict the use of Fitbit data for Google ads and to monitor the process closely.

The European Commission is now seeking feedback from rivals and customers before deciding whether to accept the offer or demand more.

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Author: Foo Yun Chee

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Foo Yun Chee has recently written 10 articles on similar topics including :
  1. "EU antitrust enforcers are asking interested parties whether Google's pledge not to use fitness tracker maker Fitbit's health data for its advertising, and to separate the dataset from its own, might ease concerns over their tie up". (July 15, 2020)
  2. "Alphabet unit Google on Wednesday opened a centre to tackle harmful online content, in a move also designed to ease regulatory concerns about how the company and other tech giants police a growing problem on the internet". (January 27, 2021)
  3. "Alphabet's Google has tweaked concessions aimed at allaying EU antitrust concerns about its $2.1 billion purchase of Fitbit , people familiar with the matter said, putting it on course to secure EU approval for the deal". (October 16, 2020)
  4. "Big tech firms such as Google and Facebook will face fines of up to 6% of turnover if they do not do more to tackle illegal content and reveal more about advertising on their platforms under draft European Union rules". (December 11, 2020)
  5. "Facebook's acquisition of customer service startup Kustomer may be subjected to European Union antitrust scrutiny after Austria asked EU enforcers to take over the task, the European Commission said on Tuesday". (April 6, 2021)
  6. "Alphabet Inc's Google has offered not to use health data of fitness tracker company Fitbit to help it target ads in an attempt to address EU antitrust concerns about its proposed $2.1 billion acquisition, the U.S. tech company said late on Monday". (July 14, 2020)
  7. "Europe's top court will on Thursday rule on the legality of tools companies use to transfer Europeans' data around the world, in the latest clash between Facebook and Austrian privacy activist Max Schrems". (July 13, 2020)
  8. "Companies hoping the EU and the new U.S. administration will soon strike a new transatlantic data transfer pact to replace one struck down by a court will probably have to wait months for any result, the head of the EU privacy watchdog said on Friday". (December 4, 2020)
  9. "A group of 165 companies and industry bodies have called on EU antitrust enforcers to take a tougher line against Google, saying the U.S. tech giant unfairly favours its own services on its web searches". (November 12, 2020)
  10. "Facebook is suing EU antitrust regulators for seeking information beyond what is necessary, including highly personal details, for their investigations into the company's data and marketplace, the U.S. social media group said on Monday". (July 27, 2020)
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