If you're in an area where you can buy the headset, it'll be delivered by a worker from the startup Enjoy, who will help you set everything up and make sure it fits properly. Putting on the Magic Leap One involves pulling back back the head strap, lowering it over your head, and then pushing the rear strap in a bit to tighten it.
If Magic Leap was a movement, talking to Caraeff was like talking to a true believer, someone who has faith that his company can change the world. And Caraeff recognized immediately that sort of connection between the physical and digital world was something we've never seen before, and the next stage of how we'd all interact with computers.
So how do you build a content ecosystem that supports this grand, borderline religious vision of what Magic Leap can be? That means it can't just focus on hardware, it also needs to build the software to bring out the technology's full potential, as well as the content to entice people into augmented reality.
Meanwhile, Sony's PlayStation VR, which is less technically advanced and is powered by a game console, instead of a high-end PC, has been a hit with shoppers, thanks to a steady supply of impressive games and experiences.
Much like Oculus, Magic Leap launched an internal studio to build experiences for its AR goggles, with a focus on exploring how they could be used for entirely new forms of storytelling.