Jeff Bezos: An accidental swimwear influencer?

Strategic Resource Group managing director Burt Flickinger and Kyriba senior strategy officer Wolfgang Koester discuss Amazons growth slowdown, innovation expected from Amazon, and the threat they pose to their competition.

Remember those purple octopus-print swim trunks billionaire Amazon CEO Jeff Bezoswas spotted wearing over and over again this summer alongside girlfriend Lauren Sanchez?

Saint-Tropez, FRANCE - Now that their relationship is out in the open, Jeff Bezos and girlfriend Lauren Sanchez showed some PDA on Friday while vacationing in glamorous St-Tropez.

GQ, the men's lifestyle magazine,reported Tuesday that Bezos go-to trunks from luxury brand Vilebrequin became a hot commodity afterthe package king made the vibrant shorts his vacation uniform.

While Bezos' exact trunks are apparently sold out everywhere, fat cats who want to make a splash like Bezos can still buy them in other colors on Amazon of all places!

She anticipates he would have a broad reach among a wide variety of ages and gender if he became a full-fledged influencer.

He created a stir a few years ago when he appeared at a conference looking buff in a quilted vest, skeweredon social media as the opposite of the Wall Street uniform.

She noted that a lot of influencers are just Instagram celebrities, and depending on their following, they can charge anywhere from a few hundred dollars to a few thousand per post.

A Hollywood A-lister could potentially charge hundreds orthousands or millions if they are viewed as influential enough.

When it comes to scoring on social media, Robertiello said that people are showing a preference for less glam or staged photo ops in exchangefor low-key snapshots, which seems to fit the aesthetic of Bezos Twitter and Instagram both having 1.1 million followers each.

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