I ran digital ads for a presidential campaign, and Twitter is right to ban them

When the Democratic National Committee announced in February that presidential candidates would need a minimum of 65,000 individual donors to qualify for the first two debates, acquiring these small dollar donors became a do-or-die priority for campaigns.

This is a terrible deal for campaigns: they hemorrhage cash in order to lose money acquiring more, costing weeks or months of valuable runway, all while Facebook pockets the difference.

Jay Inslee which would have otherwise been invested in infrastructure to turn out voters and help Democrats in November no matter who is the nominee.

Due to short online attention spans, the character limits that enforce them and the engagement algorithms that act as gatekeepers to the digital world, campaigns must distill complex issues down to a two sentence pseudo-essence that would leave even debate moderators unsatisfied.

The easiest way to do this is to simply make things up, something most campaigns would never consider, but which Zuckerberg made clear in congressional testimony this week his platform would happily enable.

In exchange, Facebook has earned itself years of bad PR, increased regulatory risk as congressional leaders are beginning to see it as a national security problem, and even existential risk as leading presidential candidate Sen.

All over revenues that hardly even justify the opportunity cost of Zuckerbergs hours of preparation for congressional hearings.

Those who want to create a chaotic information environment in the United States in which facts are subjective, reality is ephemeral and the only information you can trust comes from the people manipulating social media to feed it to you. It is therefore no surprise that one of the first organizations to condemn Dorseys decision was the Russian state-sponsored media outlet Russia Today.

Presented with a choice between minuscule revenues and existential risk, between patching a bug in American democracy and abetting Russian propaganda, Dorsey made a wise choice for both his bottom line and his country.

Original article