A move by Google to rein in tracking of web users drew mixed reviews in the ad world, with some executives expressing cautious optimism the change will be good for consumers and others worrying it will increase the tech giant’s industry stranglehold.Original article
Googles User-Tracking Crackdown Has Advertisers Bracing for Change
A switch by way of Google to rein in tracking of web consumers drew mixed reviews inside the ad international, with some executives expressing wary optimism the exchange can also be excellent for customers and others being worried it's going to make stronger the tech large’s trade stranglehold.