Photo by Kon Karampelas on Unsplash [Download]

Facebook names VP of product growth Alex Schultz as new CMO

To fill its empty CMO position, Facebook just promoted to the C-suite a longtime Facebook executive focused on product growth.

Former VP of product growth and analytics Alex Schultz, who has been with the company since 2007, announced the move Tuesday in a Facebook post.

In his Facebook post, Schultz said he planned to bring experience in segmentation, targeting, and measurement to the table to extend Facebooks already massive reach. Schultz, who is the executive sponsor of Facebooks LGBTQ resource group, added a personal note to the news, writing that Facebook is the first workplace where he has truly safe to be gay and be open about it.

Original article
Author: Taylor Hatmaker

TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.

Taylor Hatmaker has recently written 11 articles on similar topics including :
  1. "Facebook removed accounts belonging to far-right group Patriot Prayer and its leader Joey Gibson on Friday, citing a new effort to eradicate violent social militias from the platform". (September 5, 2020)
  2. "Starting this weekend, everyone of voting age in the U.S. will begin seeing informational videos at the top of Instagram and Facebook offering tips and state-specific guidance on how to vote through the mail. The videos will be offered in both English and Spanish". (October 9, 2020)
  3. "What began as a relatively small effort by activist organizations to hold Facebook accountable for perceived policy failings has snowballed into a mass corporate backlashand a rare moment of discomfort for a company that enjoys its status as one of techs untouchable giants". (July 7, 2020)
  4. "A new policy-focused nonprofit that emerged from the recent wave of big tech scrutiny is calling for members of Facebooks Oversight Board to either step up or step down". (July 21, 2020)
  5. "The FTC is ordering the companies behind many of the largest social and video platforms to explain how they use the treasure troves of data they harvest from users". (December 15, 2020)
  6. "Facebook announced Thursday that it would introduce a notification screen warning users if they try to share content thats more than 90 days old". (June 25, 2020)
  7. "The results of a multiyear investigation into Facebooks policies and their consequences for the civil liberties of its more than 2.5 billion users are out. The audit, conducted by former ACLU director Laura W". (July 8, 2020)
  8. "Facebook expanded a ban on QAnon-related content on its various social platforms Tuesday, deepening a previous prohibition on QAnon-related groups that had discussed potential violence, according to the company". (October 6, 2020)
  9. "Facebook took action to remove a network of accounts Tuesday related to the boogaloo movement, a firearm-obsessed anti-government ideology that focuses on preparing for and potentially inciting a U.S. civil war". (June 30, 2020)
  10. "The election is settled, but the nation is far from it. Before Election Day in the U.S., Facebook hit pause on all political and social issue ads". (November 11, 2020)
  11. "At Facebooks first big event since moving away from the Oculus brand and rebranding its AR and VR efforts as Facebook Reality Labs, the company dove into the research its working on in its quest to develop consumer augmented reality glasses". (September 16, 2020)
Posted on  , ,