Whether due to recent data privacy investigations, high-profile breaches, or emerging government regulations, online privacy is a rising concern for users across the nation.
While they want to continue to experience the Web for free, they want more control over how their data is used, and they object to the pervasive lack of privacy that currently exists online.
This increasing desire for change representsa tipping point for the industry that will push tech giants and regulators to shift toward a privacy-first approach.
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