Google to Start Kicking Resource-Heavy Ads Off Chrome in August

Google’s making plans to instate a useful resource cap on all Chrome ads after discovering {that a} tiny contingent of resource-heavy commercials is chargeable for greater than 1 / 4 of all ad-related community knowledge and CPU utilization. On the user-end, those commercials can “drain battery life, saturate already strained networks, and cost money,” wrote Marshall Vale, the internet browser’s product supervisor, in an organization weblog submit Thursday.
Google’s planning to instate a resource cap on all Chrome advertisements after finding that a tiny contingent of resource-heavy ads is responsible for more than a quarter of all ad-related network data and CPU usage. On the user-end, these ads can “drain battery life, saturate already strained networks, and cost money,” wrote Marshall Vale, the web browser’s product manager, in a company blog post Thursday.Original article
Author: Gizmodo

We come from the future.

Gizmodo has recently written 11 articles on similar topics including :
  1. "Facebook has removed an ad targeting category for users it has identified as interested in pseudoscience after a report in the Markup highlighting how it was being used to market to conspiracy theorists". (April 24, 2020)
  2. "Bitcoin was trading at over $69,000 as recently as November 10, 2021". (November 24, 2022)
  3. "Googles parent company Alphabet Inc. has disclosed how much YouTubes advertising business rakes in for the first time, writing in filings with the Securities and Exchange Commission that the streaming giant made just shy of $15.15 billion in ad revenue in fiscal year 2019. It made some $4.79 billion of it in Q4 2019 alone". (February 4, 2020)
  4. "Its no question that during the global pandemic, Google was undoubtedly unprepared for the spike in video conferencing, leaving Zoom to claim the mantle of that one program everyone uses to video chat now. But starting in early May, anyone with a Google Account will be able to sign up for Google Meet for free". (April 29, 2020)
  5. "Facebooks automated moderation tools went wild and targeted tons of posts about the coronavirus pandemic and other topicson Tuesday evening, blocking users from sharing articles from legitimate news sources". (March 18, 2020)
  6. "Google has finally kicked the Infowars app from its Play Store, the company confirmed to multiple outlets Friday. The tech giants app store was one of the last major bastions for conspiracy theorist Alex Jones, as his show (and all the extremist views and tainted supplements it touts) has been booted from nearly every mainstream online platform". (March 28, 2020)
  7. "Apple and Google arent developing coronavirus-tracking apps, but on Monday they shared examples of what those apps could look like. Most notably, the tech giants detailed what the public health authorities who can use their contact-tracing APIs to create those apps cant do: namely, they cant track your location and they cant use your data to advertise to you". (May 5, 2020)
  8. "Last week, Apple and Google announced they were teaming up to build contact-tracing technology that could help track how the novel coronavirus spreads. The news was immediately met with questions from privacy and security experts, despite promises from Apple that privacy, transparency, and consent [would be] of utmost importance in this effort. Now, both companies are saying the forthcoming contact-tracing tool will require verification for positive covid-19 diagnoses, Bloomberg reports". (April 14, 2020)
  9. "The move is part of Apple's latest privacy push". (February 12, 2021)
  10. "CEO Mark Zuckerberg and COO Sheryl Sandberg of Facebookthe social media company you may recognize from United Nations accusations of complicity in genocide and its role in recklessly flooding the web with conspiracy theories and extremismpredictably failed to placate a coalition of civil rights groups leading an ad boycott at a meeting on Tuesday, the groups said. As such, the boycott will go on". (July 8, 2020)
  11. "France is reportedly lobbying hard in favor of allowing European Union member states greater power in their ability to moderate content from Big Tech". (February 18, 2021)
Posted on  , , , , ,